Education

Marketing with AI — drive enrolments, trust, and engagement

Students and parents do their homework. They compare courses, fees, and outcomes online. The Seamless Growth System™ helps your institution show up in Google and AI answers, reply in minutes, and turn enquiries into enrolments.

Primary CTA: Book a Discovery Call — Seamlessdigital Secondary CTA: Get a Free Digital + AI Audit — Seamlessdigital

Your challenges (sound familiar?)

  • Enquiries come in across phone, web, and email — response times vary.
  • Course pages don’t answer full questions (entry requirements, fees, outcomes).
  • Reviews are sporadic and unstructured.
  • Marketing efforts are siloed; ROI isn’t clear.
  • Prospect journeys are long (awareness → comparison → enrolment), but tracking breaks down.

Why this matters now (facts)

  • Digital-first research. 77% of prospective students use Google as their primary source of course research. Source: QS Digital Student Insights 2023 — QS
  • Speed impacts enrolment. Contacting leads within 1 hour makes institutions ~7× more likely to qualify them. Source: Harvard Business Review — HBR PDF: Thedenmangroupselling
  • Reviews and testimonials influence decisions. 86% of students said peer reviews and alumni stories were “very influential.” Source: StudyPortals / ICEF Monitor — Monitor
  • AI discovery is mainstream. Google AI Overviews reach ~2B monthly users. Source: TechCrunch 2025 — Techcrunch

What works for Education (our recommended bundle)

1) SEO + GEO + AEO (answer-ready content)

  • Build course and FAQ pages that answer real queries: “What are the entry requirements for [Course]?”, “How much does [Course] cost in Sydney?”, “What career outcomes are common after [Course]?”
  • Add schema (EducationalOrganization, Course, FAQPage, BreadcrumbList) so Google and AI assistants can surface answers.
  • Make pricing, dates, duration, and application steps clear, structured, and current.

2) Paid Search & Social

  • Google Ads + Performance Max for course-intent queries.
  • Meta, TikTok, and YouTube to target younger prospects and parents.
  • LinkedIn for postgraduate or professional programs.

3) Speed-to-lead & enquiry handling (AI agents)

  • DrKing replies instantly to enquiries from forms, chat, email, and SMS; qualifies, routes, and books to calendars. DrKing
  • Voice agent answers after-hours questions (fees, deadlines, requirements).

4) Reviews & Testimonials

  • ReviewKing requests reviews/testimonials from students and alumni; drafts fast, on-brand responses. Reviews

5) Local & Multi-campus presence

  • MapBooster ensures each campus/location is consistent across Google Maps and directories. MapBooster

6) Analytics that prove ROI

  • Dashboards for enquiries, applications, conversion rates, cost per enrolment, and channel attribution.

How we roll it out (30–90 days)

Days 1–14 — Audit & setup

  • Map course pages, FAQs, enquiry forms, and booking systems.
  • Fix tracking (GA4/GTM), conversion events, call attribution.

Days 15–45 — Launch & learn

  • Update top course pages with AEO FAQs and schema.
  • Enable DrKing and voice agent for instant enquiry response.
  • Start ReviewKing review campaigns with alumni and current students.
  • Launch search + social campaigns for intakes.

Days 46–90 — Scale & prove

  • Expand content to include “career outcomes” and “graduate stories.”
  • CRO on lead forms and applications.
  • Dashboard review: cost per application, conversion rate, ROI.

Privacy & approvals

  • We follow Australian Privacy Principles (APPs) and avoid public tools for sensitive student data. OAIC overview: OAIC
  • Role-based access, audit logs, and human approval on sensitive communications.
  • Data stays in your systems (CRM, SIS, LMS).

FAQs (AEO-friendly)

Can agents replace admissions staff? No. Agents handle FAQs, booking, reminders, and initial triage—staff handle applications and interviews.

Do you integrate with our CRM/SIS/LMS? Yes. We work with most mainstream systems; we confirm specifics during the audit.

How fast can we go live? Most institutions launch in 2–4 weeks (FAQs + DrKing + ReviewKing), then expand.

How do you measure ROI? Applications, enrolments, cost per enrolment, and yield rates—displayed in shared dashboards.

Can you support multiple campuses/programs? Yes. Each location/program gets tailored content, GBP, and review management.

Quick references

Final CTA

Ready to grow enrolments with less manual effort? Let’s show up where students search, reply fast, and prove trust at every step.

Address

Sydney Australia

+61 417 711 379

bhavin@seamlessdigital.com.au

Quick Link

About Us Contact Us Privacy Policy Terms & Condition Cookie Policy

This website uses cookies to enhance your browsing experience and analyse site traffic. By using our site, you consent to our Cookie Policy.

© Seamless Digital, All Right Reserved.