SEM/PPC — Paid Media

Smarter ads. Lower waste. More qualified leads.

Ads aren’t new. Waste is. Too many businesses burn cash on clicks that don’t convert. With AI-driven targeting and better signals, our Paid Media approach makes your budget work harder—across Google, Meta, LinkedIn, and Bing. Primary CTA: Book a Discovery Call — https://seamlessdigital.com.au/contact/ Secondary CTA: Get a Free Digital + AI Audit —Seamlessdigital

Why SEM/PPC matters now

  • Google AI Overviews reshape ads. AI Overviews reach ~2B users monthly; ads are now being placed inside AI answers. TechCrunch: Techcrunch Google Ads AI Overviews: Support
  • Intent signals are richer. Instead of just keywords (“running shoes”), Google now reads the conversation (“I’m training for my first marathon, overpronate, $300 budget”). Neil Patel breakdown: Youtube
  • Faster response = higher conversion. Responding to leads within 1 hour makes you ~7× more likely to qualify them. Harvard Business Review: Hbr PDF: Tthedenmangroupselling
  • AI adoption is mainstream. 77% of organisations use AI in at least one function—marketing/sales is #1. McKinsey: McKinsey

What we do differently

  • Smarter targeting
    • Conversation relevance, not just keywords
    • Audience layering (CRM, lookalikes, remarketing)
    • GEO/AEO-optimised content + ad copy
  • Channel mix
    • Google Search & Performance Max
    • Meta Ads (Facebook, Instagram)
    • LinkedIn Ads (B2B demand gen)
    • Bing/Microsoft Ads for extra reach
  • Creative testing
    • Headlines, descriptions, images, video
    • AI-assisted copy + human review
  • Conversion optimisation
    • Landing pages CRO-tested
    • AI-powered lead routing (DrKing) for speed-to-lead
    • Call tracking, server-side tagging
  • Budget efficiency
    • Negative keyword maps to cut waste
    • Smart bidding strategies tied to real KPIs (CPL, ROAS, SQLs)

Where it works

  • SMBs hungry for pipeline: finance, healthcare, legal, retail, education.
  • Multi-location businesses: franchise groups, hospitality, gyms.
  • E-commerce: high-ticket, considered purchases.
  • B2B lead gen: demos, whitepapers, enterprise trials.

How it works

  1. Audit — existing campaigns, tracking, wasted spend.
  2. Plan — custom 90-day roadmap (KPIs: CPL, ROAS, speed-to-lead).
  3. Launch — multi-channel campaigns with CRO + automation.
  4. Optimise — weekly sprints, A/B tests, monthly business reviews.

FAQs (AEO-ready)

Do you only run Google Ads?
No. We cover Google, Meta, LinkedIn, and Bing—so you’re visible across every channel your audience uses.

How much ad budget do we need?
Depends on goals. Many start at $2,000–$5,000/month in media spend and scale as ROI proves out.

Do you build landing pages?
Yes. CRO-optimised pages are critical to making campaigns efficient.

How do you measure ROI?
We go beyond clicks: cost per lead, cost per booking, sales pipeline, and ROAS.

How fast can we launch?
Usually within 2–3 weeks after the audit.

Quick references

Final CTA

Ready to stop wasting ad spend? Let’s make your paid media work smarter—with AI-driven targeting, CRO, and speed-to-lead.

SEO + Social Pack — SEM/PPC

  • Canonical URL: Seamlessdigital
  • Meta Title (≤60): SEM/PPC Paid Media | Smarter Ads, Lower Waste
  • Meta Description (≤160): Run smarter Google, Meta, LinkedIn, and Bing ads. Lower waste, boost ROI, and scale leads with Seamless Growth System™.
  • H1: SEM/PPC — smarter ads, lower waste, more qualified leads
  • Suggested H2s: Why it matters • What we do differently • Where it works • How it works • FAQs
  • Focus Keywords: PPC agency Sydney, SEM services, paid media optimisation, AI ads strategy, Google Ads agency, Performance Max management
  • Schema: Organization, Service (SEM/PPC), FAQPage, BreadcrumbList

Address

Sydney Australia

+61 417 711 379

bhavin@seamlessdigital.com.au

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